Helping entrepreneurs navigate the entrepreneurial ecosystem.
Highly focused program created to support tech startups that have validated their tech-based business idea with a revenue-generating minimum viable product. Traction allows entrepreneurs to establish their path to recurring, predictable sales. Traction aids founders in optimizing sales processes and identifying customers through biweekly testing, meetings, weekly tracking, and the use of tools like a sales leaderboard. Participants are expected to update this uniquely-designed tool with client information, connections, dollars spent on testing, and weekly metrics.